Marketing Specialist | IKEA Cairo Festival City | Egypt - Al Futtaim Group | Egypt Jobs

About the company::

One of the companies bearing Al-Futtaim name is IKEA.

IKEA is the world's largest home furnishings store, founded in Sweden over 60 years ago. At IKEA not only our furniture is down to earth, straightforward and inspiring, but so is our work ethics. Despite being the leading home furnishing retail franchisee across the world, we at IKEA still give you the room to grow! At IKEA "creating a better everyday life for the many" isn't only our vision, it's our way of life!

About the role::


Strategic Marketing Planning
*  Assist the marketing manager in implementing  the long term marketing strategies as well as the opening strategies for the existing and new stores in Egypt.

Catalogue Strategy
* Assist  Marketing Manager in monitoring  and assessing the  execution of the catalogue distribution strategy in Egypt.

Market Research
* Assist and execute the briefs from the marketing manager for market research needs based on the regional long term research strategy set by the Brand Communication Manager.
* Assist the marketing manager in analysing new territories or re-evaluating existing ones by being able to understand and utilise macroeconomic indicators.

* Assist the marketing manager in budgeting by keeping an updated file on media costs, media effectiveness, and keeping track of all invoices to the department.
* Ensure cost consciousness in all activities, taking three quotes for all external work, negotiate better prices on on-going basis.

* Focus on giving maximum assistance to the marketing manager on all new store opening projects by executing the overall strategy, independently managing media and pr liaisons and agency work on all artwork.
* Actively contribute with ideas, and suggestions and liaise with all necessary departments (internal and external).

Job Details

Date Posted: 2013-01-31
Job Location: Egypt
Job Role: Marketing/PR
Company Industry: Marketing

Preferred Candidate

Career Level: Mid Career

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